Advertising

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Course Code: BU143-V1 | CRN #: 20039

This course introduces students to the roles and uses of promotional and institutional advertising through print and broadcast media, direct mail, point of sale and specialty advertising. Areas of study include the advertising plan and budget, use of demographics, media selection, copywriting and layout, as well as coordination of advertising with other phases of sales promotion.

Contact the instructor: (JavaScript must be enabled to view this email address)

How to Register

Registration does not begin until April 14, 2010 8am

  1. Begin the registration process by submitting the On-Line Non-Matriculated Application Form.
  2. Register for your course(s) using Student Online Services.
  3. Access the course(s) at the SUNY Learning Network website one week prior to the course start date.

Online registration is no longer available as of December 31st at 8am, please call the Registrar's Office (315-866-0300 x8280) to register for the course. Thank you!

How do I pay for my course(s)?

  1. View your charges using Student Online Services. select "Student & Financial Aid" (if you just logged in), then select "Student Records" and then select "Account Summary by Term". You can then view your charges for Summer 2010 term.
  2. Pay your bill. All bills must be settled in full prior to the first day of classes. Click on the link, "Credit Card Payment" on the bottom of the Account Summary Page, and pay your bill using MasterCard, Visa, or Discover. You may also call payment into our office at 315-866-0300 x8315. Thank you!

Note: prospective students can email the course instructor: (JavaScript must be enabled to view this email address)

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