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Spring 2014

Public Relations

Course code: BU221-01 | CRN: 41412 | Credits: 3 | Seats: 9 / 25

This course runs from August 25, 2014 to December 16, 2014 on TR from 3:30 pm to 4:50 pm

Public Relations introduces students to the principles and practices of building good public relations between industry and employees, stockholders, consumers, suppliers and other primary publics. The course emphasizes modern media and the growth and development of public relations as a vital managerial operation.

Instructor: Pamela Gauthier

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